Dad Liberty

Tradition holds that Edward “Dad” Liberty (1883-1957) purchased his first tattoo kit from Frank Howard’s mail-order supply house in the early years of the twentieth century. During the next fifty years, Ed Liberty—together with his sons Frank, Harold, and Ted—dominated the Boston tattoo trade until the state of Massachusetts banned tattooing in 1962.
Over his long, successful tattooing career, Ed Liberty made a living for his family through blunt enterprise, adaptability, and a willingness to skirt the edges of middle-class social norms.
Ed took on the tattoo moniker “Dad” Liberty as his sons joined him in Scollay Square.

The Early Days

 

As young men, Ed Liberty and his brother Henry experimented with operating seasonal, low-overhead amusements to supplement their wage work. They ran bowling alleys, shooting galleries, small animal acts, and storefront shows featuring arcade games, peep shows, and exhibitions of small animals. Tattooed performers and itinerant tattooers were staples of these homegrown entertainment venues.

Ed Liberty purportedly entered the tattoo trade after a tattooer working at a family-owned shooting gallery skipped town, leaving his electric tattooing kit behind. By 1919, Ed was commuting to Boston to tattoo wherever he could find cheap workspace.

Edward W. Liberty’s Shooting Gallery Target
Lowell, Massachusetts, c. 1915
Collection of Nora Liberty White

Edward W. Liberty Tattooing Permanent Makeup at a Carnival

Edward W. Liberty Tattooing Permanent Makeup at a Carnival

Unidentified photographer

c. 1922

Collection of Nora Liberty White

During the summer season, Ed Liberty tattooed at traveling carnivals that were passing through New England. The spectacle of tattooing drew crowds of curious onlookers—and impulsive clients eager for adventure. Ed had this scene staged and photographed to promote his “cosmetic” tattooing for women, an effort to expand his clientele.

Edward W. Liberty Business Card
Boston, c. 1919
Collection of Historic New England

California and the Pacific Northwest

On a brief but formative trip to the West Coast in 1924-25, Ed met and worked with many notable early tattoo artists in Los Angeles and Seattle. He returned to Boston, where he occupied the iconic shop of Frank Howard, who had just died. The art and ephemera Ed acquired from these early West Coast sources formed the core of the large body of tattoo-related material he collected over his long career.

Edward W. Liberty in Los Angeles

Edward W. Liberty in Los Angeles
Soldi Studio
Los Angeles, c. 1924
Image courtesy of Lillian Liberty Castell

“Sailor” Carl Lindquist
Previously owned by Edward W. Liberty
Unidentified photographer
Portland, Oregon, c. 1923
Enlargement of a real photo postcard
Collection of Jared Hook

Carl Lindquist’s tattoos were the work of West Coast tattoo artists George Fosdick and Bert Grimm. Colorful photo enlargements like this were popular decor in tattoo shops of the period. This particular example was discovered backing a framed sheet of tattoo flash.

 

Letter from Detroit Tattoo Artist and Supplier Percy Waters to Edward W. Liberty
25 December 1923
Collection of Nora Liberty White

Ed Liberty considered relocating to Detroit to ride out a major street-widening project in Scollay Square, which disrupted business for months. Percy Waters’s discouraging assessment of Detroit shop space may have been a factor in Ed’s decision to try his luck on the West Coast.

Book of Tattoo Designs by Ben Corday

Previously owned by Edward W. Liberty

Ben Corday (1875–1938)

Los Angeles, c. 1918

Ink and watercolor on paper

Collection of Nora Liberty White

Los Angeles tattoo artist Ben Corday was a major figure in the early West Coast tattoo scene.

Making a Living

The son of French-Canadian immigrants, Edward Liberty grew up in the factory city of Lowell, Massachusetts, thirty miles northwest of Boston. The family ran a grocery store, and Ed and his brothers found wage work. Before taking up tattooing, Ed worked as a machinist in Cambridge, Massachusetts and Lowell. Mechanically gifted, he later used his skills to build tattoo machines.

Ed Liberty Tattooing Cassius E. Church
Unidentified photographer
Boston, c. 1929
Image courtesy of Lillian Liberty Castell

Ed Liberty created the largest and most complex work of his career on Cassius Ezra Church, an ex-Navy seaman who may have been preparing for a second career as a tattooed performer. Ed adorned Church’s chest and arms with patriotic and popular imagery. On Church’s back, Ed recreated a popular nineteenth-century genre painting of the Madonna and Child featuring billowing clouds and thirty-seven angels.

Dad’s Tattooing Studio Sign
Boston, 1930-50
Oil-based paint on wood
Collection of Robert Liberty

“Grandpa” Edward W. Liberty
Unidentified photographer
c. 1955
Image courtesy of Lillian Liberty Castell

Tattoo Designs with Popeye Cartoon

Tattoo Designs with Popeye Cartoon
Previously owned by Edward W. Liberty
Attributed to Frank Harrington (1886–1953)
1930-35 Ink and watercolor on paper
Collection of Jared Hook

Ed Liberty was among a small circle of tattoo artists who worked and at times even lived together. In 1923, Ed shared the same Boston address with tattooers Frank Harrington, Peter Jongeleen, and Ed Smith.

Patriotic “Chest Piece” Tattoo Design
Previously owned by Edward W. Liberty
Unidentified artist
1915-25
Ink and watercolor on board
Collection of Jared Hook

Edward W. Liberty Tattooing Sailor Roy Nordstrom

Edward W. Liberty Tattooing Sailor Roy Nordstrom of Walpole, Massachusetts
Wide World Photo
Boston, 1942
Image courtesy of Derin Bray

Click the spots to see the flash art in this gallery on the wall in the photograph.

Click on the hot spots
to learn more

Examples of Tattoo Design Stencil Tracings (left) and Rubbings (right)
Previously owned by Edward W. Liberty
Unidentified artist
Boston, c. 1925
Ink on paper
Collection of Derin Bray

Directions For care of a Tattoo Mark which has been removed. 1. One hour after tattoo mark has been worked on, take bandage off. 2. DO not apply salve or water to the tattoo mark, as it prevents drawing out the inks. 3. Sometimes pus forms under the scab. DO not become frightened. Just pierce the scab with a needle which has been sanitized. Squeeze out the pus. If it should get inflamed put on a poultice of bread and milk for a few hours, let dry thoroughly. 4. DO not pick off the scab. Let it fall off naturally. It should take from 18 to 21 days for the scab to fall off. 5. The skin will appear pink at first but will gradually bleach out natural. 6. If any spots should remain after three months, come back and get the remainder removed. There is no charge. E.W. Liberty Tattoo expert

Directions For Care of a Tattoo Mark Which Has Been Removed
Edward W. Liberty
Boston, c. 1935
Collection of Historic New England